Thedan.design
Thedan.design
Thedan.design

UI/UX Design for SaaS & Fintech Products
That Need to Ship Fast & Convert Better

We help founders and product teams go from idea to investor-ready in
6–12 weeks with UX that boosts activation, retention, and
revenue—without slowing engineering down

  • Developer-ready Figma files with zero handoff friction.
  • Onboarding and flows designed to increase activation and feature adoption.
  • Design systems that keep your product consistent as you scale.
Book a UI/UX Strategy Call

What UI/UX Design With
Thedan.design Actually Delivers

From strategic redesigns to user interface improvements, we create digital products that do more than look good.​
Increase adoption and retention rates

Higher activation and adoption

We design onboarding and core flows that guide users to their first ‘aha’ moment faster, increasing trial-to-paid and feature adoption

Improve usability and accessibility

Better usability and accessibility

We remove friction in key flows and bake in accessibility so more users can complete tasks without confusion or support tickets

Enhance brand perception

A stronger, more consistent product brand

We align your product’s look, feel, and interactions with your brand so users trust you more and remember you longer.

Ship product features faster

A competitive edge in crowded markets

We combine data and UX best practices to create experiences that feel easier and smarter than your competitors’ products.

How it works

From start to finish, we’ll work with you to design a product that people and businesses want to use.

Foundation building

We start by structuring your product so users can find what they need and move smoothly from first visit to repeat usage
Information architecture

We organize features and navigation to match how your users think, so they can get to value without hunting around.

Wireframes

Low and high-fidelity wireframes let us explore options quickly and get your team aligned before pixels and code.

User flows

We map critical flows like signup, onboarding, and upgrade so we can remove drop-off points that hurt conversion.

Compliance and accessibility

We design with accessibility and relevant standards in mind (WCAG, regional regulations) to ensure inclusive, compliant experiences.

Visual design

Once the structure is clear, we create a visual system that feels premium, trustworthy, and uniquely yours.
Look and feel exploration

We explore visual directions that match your positioning—enterprise, fintech-trustworthy, or startup-innovative—before committing to a full UI.

UI design

We design high-fidelity screens for key flows, iterating with your team so every interaction feels intentional and on-brand.

Branding and UI style guide

You get a practical UI kit and style guide in Figma so designers and developers can move faster without reinventing patterns.

Design refinement

Before handing off to development, we test and refine the experience so you ship with confidence.
Prototyping

Interactive prototypes let stakeholders and users click through flows before a single line of code is written.

Interaction and motion design

We define micro-interactions and motion that make your product feel fast, intuitive, and delightful without being distracting.

Usability testing

We run usability tests to observe where users hesitate or drop off, then refine the UX to remove those friction points.

Launch

We stay involved through development so what you approved is what ships.
Design documentation

We provide annotated designs and flow notes so developers understand not just how it looks, but how it should behave.

Dev delivery and hand-off

We deliver production-ready Figma specs, components, and assets to make implementation smoother and reduce back-and-forth.

Design QA

During build, we review key flows to catch visual and UX deviations before launch.

No more ‘the design looked better in Figma’ moments.

Let's Talk

Similar Case Studies

Want similar results?

Get in touch with us to see how actionable product strategy
can help you reach your business goals.

Book a UI/UX Strategy Call

FAQs

What's your typical engagement length?

6-16 weeks depending on scope. Fast-turnaround MVPs (6-8 weeks). Full redesigns (10-12 weeks). Ongoing design system work (retainer). Your first conversation clarifies what you actually need—no estimates until we understand the real problem.

How much does this cost?

Scope-dependent. MVPs and audits: $15K-$25K. Full redesigns: $35K-$75K. Design systems: $50K-$100K+. Retainers: $3K-$8K/month. We send proposals within 48 hours. You’ll know exactly what you’re paying for before you decide.

Do you work with early-stage startups?

Yes. Pre-seed, seed, Series A. Budget varies. We’ve done $10K sprints and $60K engagements. If your idea is solid and your problem is real, we can make it work. No minimum company size or funding requirement.

How quickly can you start?

Usually 2-4 weeks. If there’s a gap and it’s urgent, we can move faster. First conversation clarifies timeline and urgency. We’ll let you know what’s realistic for your scope.

What tools do you use?

Figma for everything. Design systems, prototypes, specs, documentation. We live in Figma. Tool-agnostic on your side (we integrate with your stack), but Figma is our native home.

Why should we work with a design agency instead of hiring an in-house designer?

An experienced design agency brings cross-industry expertise, proven processes, and strategic depth that single in-house designers rarely match. You get access to research, strategy, execution, and rapid iteration without the overhead of full-time salaries, benefits, and onboarding delays. We move fast, bring fresh perspective from dozens of products, and help you avoid costly UX mistakes that damage retention and conversion. Agencies are ideal for startups because they scale with you—growing from MVP to Series B without hiring headcount.

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